Posted by: macintoshsisters | February 15, 2008

Apple upgrades Aperture ambitions to 2.0

CUPERTINO, Calif.–Apple, why hast thou forsaken me?

That, loosely paraphrased, is what some Aperture customers had been asking after Apple went too long without updating its higher-end photo editing and cataloging software. It got to the point where some were plotting strategies on Apple forums about how to flee to Adobe Systems’ rival Photoshop Lightroom software with their photo metadata intact.

On Tuesday, though, Apple came back with the new Aperture 2.0, a version that addressed many common gripes, caught up with Lightroom in several important respects, and signaled that the company hasn’t lost interest in the market. On the contrary, a price cut to $199 from $299–also Lightroom’s current price–shows Apple wants to expand Aperture’s use.

FULL article at cNet

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